{"id":22163,"date":"2025-04-15T17:50:15","date_gmt":"2025-04-15T17:50:15","guid":{"rendered":"https:\/\/carma.com\/?post_type=industry_reports&#038;p=22163"},"modified":"2025-04-17T12:23:28","modified_gmt":"2025-04-17T12:23:28","slug":"aix-carma-airline-reputation-report-2025","status":"publish","type":"industry_reports","link":"https:\/\/carma.com\/es\/industry-reports\/aix-carma-airline-reputation-report-2025\/","title":{"rendered":"What\u2019s really shaping airline reputation in 2025?"},"content":{"rendered":"\n<p><em><em>Do passengers care more about seat design or climate pledges? What happens when accessibility stories go viral?<\/em><\/em><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>CARMA\u2019s latest report with Aircraft Interiors Expo (AIX) uncovers what\u2019s really driving airline reputation \u2014 and why cabin innovation may be your biggest brand advantage.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>With insights from over <strong>55,000 media articles<\/strong>, <strong>1 million social posts<\/strong>, and feedback from <strong>1,500+ travellers<\/strong> across six global markets, it\u2019s a must-read for aviation leaders looking to stand out beyond performance.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>What&#8217;s inside:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Cabin Innovation = Reputation Power<\/strong><br>From recycled interiors to inclusive design, see how in-cabin upgrades are reshaping perception.<br><\/li>\n\n\n\n<li><strong>Sustainability That Sticks<\/strong><br>Why most eco-messaging fails, and how strategic partnerships and smart quotes make it land.<br><\/li>\n\n\n\n<li><strong>Accessibility\u2019s PR Stakes<\/strong><br>From damaged wheelchairs to inclusive training, discover which brands got it right (and wrong), and why media strategy matters.<br><\/li>\n\n\n\n<li><strong>Global Insights, Local Lessons<\/strong><br>How Emirates topped UK trust charts with less coverage, and why Singapore Airlines wins on customer loyalty.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Find out what matters most to passengers \u2014 and what risks your brand can\u2019t afford.<\/strong><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>Download the report to explore the new playbook for airline reputation.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"author":60,"featured_media":22164,"template":"","meta":{"_acf_changed":true,"content-type":"","inline_featured_image":false,"_links_to":"","_links_to_target":""},"creator":[],"class_list":["post-22163","industry_reports","type-industry_reports","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What\u2019s really shaping airline reputation in 2025? - CARMA<\/title>\n<meta name=\"description\" content=\"In collaboration with Aircraft Interiors Expo (AIX), learn how airline reputation is evolving and why innovation in the cabin could now be a brand asset!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/carma.com\/es\/industry-reports\/aix-carma-airline-reputation-report-2025\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What\u2019s really shaping airline reputation in 2025? - CARMA\" \/>\n<meta property=\"og:description\" content=\"In collaboration with Aircraft Interiors Expo (AIX), learn how airline reputation is evolving and why innovation in the cabin could now be a brand asset!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/carma.com\/es\/industry-reports\/aix-carma-airline-reputation-report-2025\/\" \/>\n<meta property=\"og:site_name\" content=\"CARMA\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/CARMAGlobal\/\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-17T12:23:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/carma.com\/wp-content\/uploads\/2025\/04\/Whats-shaping-Airline-reputation-Blog-Image-1024x498.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"498\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"What\u2019s really shaping airline reputation in 2025? 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