{"version":"1.0","provider_name":"CARMA","provider_url":"https:\/\/carma.com\/fr\/","author_name":"Waters Creative","author_url":"https:\/\/carma.com\/fr\/author\/waters\/","title":"On-demand webinar: Building Measurement Frameworks","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"2PPCQopbM3\"><a href=\"https:\/\/carma.com\/fr\/ondemand-webinars\/on-demand-webinar-building-measurement-frameworks\/\">On-demand webinar: Building Measurement Frameworks<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/carma.com\/fr\/ondemand-webinars\/on-demand-webinar-building-measurement-frameworks\/embed\/#?secret=2PPCQopbM3\" width=\"600\" height=\"338\" title=\"\u00ab\u00a0On-demand webinar: Building Measurement Frameworks\u00a0\u00bb &#8212; CARMA\" data-secret=\"2PPCQopbM3\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/carma.com\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","thumbnail_url":"https:\/\/carma.com\/wp-content\/uploads\/2021\/12\/Building-measurement-framework.jpg","thumbnail_width":814,"thumbnail_height":584,"description":"Activity without meaningful outcomes is irrelevant. In order to command voice and retain budgets, PR needs to be closely aligned with the larger business objectives and be able to demonstrate its contribution in a meaningful, credible and relevant way."}