{"id":1350,"date":"2020-11-12T18:46:23","date_gmt":"2020-11-12T18:46:23","guid":{"rendered":"https:\/\/carma.com\/?post_type=ondemand-webinars&#038;p=1350"},"modified":"2024-08-19T08:41:26","modified_gmt":"2024-08-19T08:41:26","slug":"pr-measurement","status":"publish","type":"ondemand-webinars","link":"https:\/\/carma.com\/id\/ondemand-webinars\/pr-measurement\/","title":{"rendered":"On-demand webinar: Demystifying PR Measurement"},"content":{"rendered":"<div id=\"meta\" class=\"style-scope ytd-watch-flexy\">\n<div id=\"meta-contents\" class=\"style-scope ytd-watch-flexy\">\n<div id=\"container\" class=\"style-scope ytd-video-secondary-info-renderer\">\n<div id=\"content\" class=\"style-scope ytd-expander\">\n<div>This webinar, led by PR measurement expert Jason Weekes, will help simplify the process of building an analysis service.<\/div>\n<div>\n<p>In the webinar, Jason, CARMA&#8217;s Commercial Director, will cover:<br \/>\n&#8211; How to get started with your analysis program<br \/>\n&#8211; How to identify the most appropriate metrics<br \/>\n&#8211; Understanding outputs, out-takes, and outcomes and linking them to activity.<br \/>\n&#8211; Tips on building a measurement framework that is relevant to your organization<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"container\" class=\"style-scope ytd-video-secondary-info-renderer\">\n<div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"ticket-shelf\" class=\"style-scope ytd-watch-flexy\"><strong>About the speakers<\/strong><\/div>\n<div id=\"merch-shelf\" class=\"style-scope ytd-watch-flexy\">\n<p><em>Jason Weekes is Commercial Director for Europe and the Americas for CARMA International, the global communications evaluation consultancy. He has spent the last 16 years helping clients prove and improve the effectiveness of their communications programs and has developed services for some of the worlds\u2019 largest companies and political institutions.<\/em><\/p>\n<div id=\"footer_container\" role=\"contentinfo\">\n<div class=\"\">\n<div id=\"footer-new\">\n<div class=\"footer-body\">\n<div class=\"ft-nav\">\n<div class=\"ft-about\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"header\" class=\"style-scope ytd-item-section-renderer\">\n<div id=\"title\" class=\"style-scope ytd-comments-header-renderer\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>This webinar, led by PR measurement expert Jason Weekes, will help simplify the process of building an analysis service. In the webinar, Jason, CARMA&#8217;s Commercial Director, will cover: &#8211; How to get started with your analysis program &#8211; How to identify the most appropriate metrics &#8211; Understanding outputs, out-takes, and outcomes and linking them to [&hellip;]<\/p>\n","protected":false},"author":60,"featured_media":5126,"template":"","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"_links_to":"","_links_to_target":""},"tags":[],"the_measurement_standard":[],"webinar_categories":[302],"creator":[],"class_list":["post-1350","ondemand-webinars","type-ondemand-webinars","status-publish","has-post-thumbnail","hentry","webinar_categories-events-conferences"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>On-demand webinar: Demystifying PR Measurement - CARMA<\/title>\n<meta name=\"description\" content=\"This webinar, led by PR measurement expert Jason Weekes, will help simplify the process of building an analysis service.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/carma.com\/id\/ondemand-webinars\/pr-measurement\/\" \/>\n<meta property=\"og:locale\" content=\"id_ID\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"On-demand webinar: Demystifying PR Measurement\" \/>\n<meta property=\"og:description\" content=\"This webinar, led by PR measurement expert Jason Weekes, will help simplify the process of building an analysis service.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/carma.com\/id\/ondemand-webinars\/pr-measurement\/\" \/>\n<meta property=\"og:site_name\" content=\"CARMA\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/CARMAGlobal\/\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-19T08:41:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/carma.com\/wp-content\/uploads\/2020\/11\/Demystifying-PR-Measurement.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"814\" \/>\n\t<meta property=\"og:image:height\" content=\"584\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@CARMA\" \/>\n<meta name=\"twitter:label1\" content=\"Estimasi waktu membaca\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 menit\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"On-demand webinar: Demystifying PR Measurement - 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