As the world faces another health crisis with the rise of Mpox, healthcare systems, public communication, and international cooperation are put to the test. The outbreak put a spotlight on the media’s crucial role in shaping both public perception and policy responses, making real-time information more essential than ever.
Our latest media overview explores how media coverage has raised global awareness and influenced government actions throughout the Mpox outbreak. From emergency declarations to vaccine distribution, media narratives have significantly shaped public concern and policy decisions.
Highlighting the Global Mpox Response:
- Key Media Moments: Media coverage surged after the WHO declared Mpox a global emergency in August 2024, pushing the crisis into the international spotlight.
- Global Coverage: With 45% of discussions led by the US, and Africa emerging as the most affected region, the media exposed stark disparities in vaccine access and healthcare resources.
- Public Sentiment: The media overview reveals a mix of public frustration, distrust in health systems, and cautious optimism, compelling health agencies and brands to address rising scrutiny and demands for transparency.
