CARMA Media Analysis & Intelligence. Delivering What Matters.

Proud to be delivering what matters to

Monitor what matters

Media Monitoring

CARMA monitors the global media 24/7, 365 days a year to get the right content to the right people at the right time. On a foundation of technology you can trust, our media intelligence experts track the print, social, broadcast and online content that matters. CARMA helps you monitor competitors, identify key channels, understand your audience, manage a crisis, influence stakeholders and separate the news from the noise.

Measure what’s meaningful

PR Measurement

Wherever you are on your measurement and evaluation journey, CARMA has the tools, technology and insights to help you prove and improve the effectiveness of your PR. We bring 30 years of experience and the world’s top consultants to turn theory into practice, engaging both you and the wider organisation with relevant, actionable media analysis and measurement insights.

Demonstrate the value of PR

Consultancy & Market Research

CARMA works with you to bring communications to the table and better represent the business impact of PR and marketing. Through engaging stakeholders and designing evaluation frameworks that resonate, together we build a culture of measurement. We inform and shape your strategy, influence your tactics, and support you in reporting the right metrics to the right people. CARMA’s consultants provide the complete picture, gathering data to represent the full PESO media landscape, effectively linking PR outputs to organisational outcomes.

Proud to be partnered with

“CARMA presents a reliable and high-level service, which uses digital intelligence to automate and accelerate the capture and sharing of results. They have been our partners for a long time, and we hope to continue together in the current international expansion of Beta-i in the future”

“To help us with insight, we have been using CARMA, one of the most respected global media intelligence providers, for over ten years. CARMA has not only been instrumental in providing detailed and instructive insights, improving our understanding of a complex and ever-evolving media landscape, but CARMA has been a great partner in our journey”

“CARMA has been running strong for 4 years with the Ministry of Education – a reliable, trustworthy and active media monitoring partner that keeps us at par with currents trends related to the ministry. Their evaluation tools / portal is easy to navigate and work with whilst their reports are orderly, well-paced and detailed helping us to analyze and evaluate our performance. Their organizational habit of assisting partners promptly is commendable that continues to build a stronger relationship with them.”

"We are proud at the Ministry of Community Development of our collaboration with CARMA, one of the most global media intelligence providers in monitoring all the ministry’s most important news, topics and media campaigns inside and outside the UAE. CARMA’s unique professional insight, media monitoring detailed charts, monthly and annual measurement reports are prepared and designed with accuracy, clarity and professionalism. Perhaps the most prominent feature of CARMA team is their flexibility in dealing with all matters, communication, follow-up, quick response and constructive response to all the ministry's observations."

Global reach, local expertise

500 Experts | 18 Offices | 100 languages

CARMA provides local context at an international scale to drive multi-market initiatives while delivering true regional insights and support. With in-market experts, we work with organisations small and large to provide media monitoring, PR measurement and communication evaluation in just about every country and language.