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  • All
  • Commentary
  • Company News
  • Consultancy and Market Research
  • Events
  • Interviews
  • Media Monitoring
  • People
  • PR Industry News
  • PR Measurement
Planning and Account Setup: Why Establishing a Baseline is Important - TMS

Planning and Account Setup: Why Establishing A Baseline is Important

Setting up a media monitoring account and tracking content is fairly straightforward, especially when you have the help of a team on your monitoring software …

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3-D

Having trouble uncovering insight when volume is high? Use 3-D!

Most organizations know that tracking media mentions is a must for developing effective communications and marketing programs. In fact, figuring out what is being said, …

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Launch of the 2022 ICCO World PR Report

Today the International Communications Consultancy Organisation (ICCO) releases the 2022-2023 ICCO World PR Report. This year’s report serves as a strong reminder that our industry is experiencing rapid …

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Developing an Adaptable Measurement Plan - CARMA

Developing An Adaptable Measurement Plan

If you have been working in PR and communications anytime within the last decade or so, you’ve likely run across PR measurement discussions, either in …

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Achieving Content Completeness in Media Monitoring - Carma

Achieving Content Completeness in Media Monitoring

One of the most powerful developments of the Internet era has been the capability for just about anyone to become a publisher or broadcaster. While …

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Getting Started with Media Monitoring - Carma

Getting Started with Media Monitoring

Whether you are a seasoned communications professional or you were just handed an assignment to start monitoring media coverage for the first time, it’s important …

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Speak with one of our experienced consultants about your media monitoring, measurement and analysis today.