Discover clarity at speed. CARMA AI blends advanced agents with expert analysts to turn complex media data into confident, actionable decisions. AI brings scale. Humans bring judgment. The result is insight you can trust.
Removes noise and surfaces the stories that matter, delivering focused, brand-aligned insights shaped by expert prompt engineering.
Provides instant context for key articles, creating clear, concise briefings and dashboards tailored to your chosen themes and priorities.
Learns your tone and industry language, blending AI precision with human review to deliver reliable sentiment accuracy across markets.
Explains why coverage or sentiment shifts occur by combining AI detection with analyst refinement for clear, actionable insights.
Speeds up content coding while preserving nuance, producing validated, structured outputs ready for purpose-built dashboards.
CARMA’s award-winning methodology shapes every feature. Scientifically-proven measures guide evaluation across outputs, outtakes, and outcomes, ensuring clarity and consistency.
Orchestrated AI agents support analysts across core areas including placement, prominence, topics, themes, sentiment, key messages, spokespeople, and campaign performance. This combination elevates understanding and strengthens decision-making.
AI handles scale, speed, and pattern recognition. Analysts bring interpretation, context, and trust. This balance keeps intelligence accurate, relevant, and aligned to your goals. That’s why teams choose CARMA AI.
CARMA is a global PR and communications monitoring and research company.
For the past 40 years, we have been providing media intelligence and market research services to over 3500 brands worldwide.
We help senior PR and communications professionals make smarter decisions by turning data into strategic insights through consulting and technology.
Our experts work with organisations, both small and large, to provide award-winning measurement and communication evaluation in every country and language.
