Media intelligence is a discipline you practice, not software you buy. CARMA brings monitoring, measurement, AI and strategic counsel together in one experienced team so the work arrives interpreted, not just delivered.
The Problem
More coverage, more charts, more alerts. And still the same question in the leadership meeting: so what? CARMA closes that gap with four disciplines, run together, by people accountable to your objectives.
Noise, not signal
Machine-only search misses the sources that move your market.
Metrics, not meaning
Volume and reach count activity. They don't prove value.
Access, not partnership
A password is not a team. Nobody is accountable for the answer.
CARMA empowers you to make smarter decisions by mastering the entire media intelligence lifecycle. A dedicated team of experts works with you to capture the content, develop the insights, deliver the reports, and advise on strategy.
Completeness, accuracy & relevance
Impactful insights
Your data, your way, when you need it
Partnership, not passwords
Completeness, Accuracy, & relevance
News, broadcast, print and social in one platform curated by our own team across 105+ languages, including the premium and hard-to-reach sources automated search never finds.
News sites · Wires · Premium & paywalled
Newspapers · Magazines · Trade press
TV · Radio · Podcasts · YouTube
LinkedIn, X, Facebook, Instagram, TikTok & more
Forums · Blogs · Comments · Reviews
ChatGPT · Claude · Gemini · Perplexity · Copilot
Impactful Insights
Objectives-led analysis, scientifically structured and validated. We measure outputs, outtakes and outcomes so you can show what worked, what didn't, and what to do next.
Your data, your way, when you need it
Everyone else’s AI sounds the same: one generic model, no one accountable. CARMA tunes responses to your sector and brand, governed by our analysts and led by Noor, your personal AI analyst.
Partnership, Not Passwords
A dedicated account director plus monitoring, insight and AI specialists. They learn your objectives, bring you the story before you ask, and stay with you as the programme changes.
Trusted by 3,500 organisations in 50 countries
Choose CARMA for the most complete monitoring, the most comprehensive research and analysis, and the most in-depth counsel in the industry. One partner, the full picture — available right now.