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IDEX 2025 marked a critical juncture for the global defence sector, with media and stakeholder narratives continuing to shape perceptions of innovation, sovereignty, and international ...

Welcome to the “Driving Change” series by CARMA, where we explore the transformative rise of Chinese automotive brands in global markets. This three-part series provides ...

Do passengers care more about seat design or climate pledges? What happens when accessibility stories go viral? CARMA’s latest report with Aircraft Interiors Expo (AIX) ...

What drives trust in UK banking today? Do customers believe their sustainability story? Can media coverage alone build brand loyalty? CARMA’s 2025 Reputation Economy report uncovers how media ...

Discover the biggest trends that shaped fragrance in 2024 with CARMA’s latest media and e-commerce analysis. Uncover key insights from 500 brands, 12 UK retailers, ...

This in-depth report reveals how leading FMCG companies are navigating the media landscape. From sustainability breakthroughs and innovative product launches to boycotts and reputational challenges, ...