July Product News: Language Preference on CARMA Insight Portal and enhanced Analytics Overview Dashboards

This July, we’ve introduced new features to the CARMA Insight Portal, including language preferences, customizable homepages, and enhanced Analytics Overview dashboards. Check out the improved data visualization, new presentation modes, and advanced social media filters for precise analysis. Read on for more details!

Set your preferred language for the CARMA Insight Portal

Many of our clients have requested this and we’ve listened! Users will have the option to set a preference for the language they work in on the CARMA Insight Portal, initially with the choice of English (as default) or Arabic, with Portuguese coming soon. This new feature allows for all the labelling and navigation in the portal to be displayed in the chosen language, ensuring it’s easy to understand and navigate.

Set your preferred homepage and favorite dashboards

We know lots of you login daily to perform similar tasks, now you can set your preferred CARMA Insight portal homepage and favourite dashboards to find what you need straight away.

This is handy when lots of your team have tailored dashboards set up, set your favourite to head straight to what matters to your role instead of searching for it each time.

Updates to Analytics Overview dashboards

The Analytics Overview are customizable dashboards and this latest update adds additional flexibility and improves the user experience.

Enhanced widget resizing and moving

Previously it could be challenging to resize charts so we fixed it. As you resize a chart the ones around it line up more smoothly to improve the overall layout.

Upgraded data visualization

A more visually appealing set of charts and graphs to enhance understanding to of the data from your media monitoring

Presentation Mode

Present in full screen direct from the dashboard or display on a big screen as part of a command centre at events or during a crisis.

PowerPoint Exports

As we rollout new features from the earlier release of our Social Media dashboards, you can now export Analytics Overview dashboards into PowerPoint for report-ready presentations.

Drill down to exactly the social media content you want to analyze

New filters and charts on the social media dashboards enable you to drill down to the data set you want to analyze.

Share of Voice by Social Network

Benchmark against competitors and spot opportunities on social media networks. Visualise how your brand and competitors stack up across different channels.

Filter Social Media content by Earned or Owned posts

Easily identify and report on earned social media results or the performance of your owned social media posts.

Filter by Social Networks

Previously the only option was to filter by the account you had connected to CARMA, following feedback we’ve made it easier to find social media results on dashboards with the new Social Networks filter with options for X, Facebook, Instagram, YouTube, Reddit, LinkedIn and TikTok.

Potential Reach chart added

Potential reach is the sum of all the followers of accounts that have mentioned your keywords. This gives an estimate of how many people the content may have reached.

Fale com um dos nossos experientes consultores sobre a sua monitorização de media e comunicação ainda hoje!