Evidencie e aumente o impacto das RP com dicas, tendências e insights dos especialistas em media intelligence da CARMA.

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tudo
  • tudo
  • Company News
  • Consultancy and Market Research
  • Interviews
  • People
  • PR Industry News
Achieving Content Completeness in Media Monitoring - Carma

Achieving Content Completeness in Media Monitoring

One of the most powerful developments of the Internet era has been the capability for just about anyone to become a publisher or broadcaster. While …

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Getting Started with Media Monitoring - Carma

Getting Started with Media Monitoring

Whether you are a seasoned communications professional or you were just handed an assignment to start monitoring media coverage for the first time, it’s important …

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Avaliar melhor numa Crise

Embora a maioria das organizações anteveja crises, à partida assume que isso nunca acontecerá. As organizações elaboram planos de comunicação de resposta às crises para …

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Comunicar numa Crise: Guia de sobrevivência PR Pro

Todos cometem erros. Isso é expectável. Mas é por isso que nós profissionais de comunicação avaliamos impacto, certo? Trata-se de ter os insights e a …

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ESG Communications

ESG communications: Getting ahead of those challenges

Environmental, social, and governance (ESG) issues are no longer treated as an afterthought by companies. The growing momentum behind the ESG movement has brought sharp …

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Media measurement

4 predictions that will steer PR measurement and evaluation in 2022

Reputation, ESG, purpose, and employee engagement were at the core of conversations in the PR and communications world in 2021. As we look toward 2022, …

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