Evolução do Setor A forma como os profissionais de relações públicas avaliam as suas campanhas e calculam o retorno das suas ações (ROI), mudou significativamente
Today the International Communications Consultancy Organisation (ICCO) releases the 2021/2022 ICCO World PR Report. Last year’s 2020/2021 ICCO World PR Report was, in places, a tough read –
When was the last time you experienced affiliative social engagement? This is a phrase that psychologists use to describe the simple act of ‘being there
Launch of the 2021 ICCO World PR Report