Tag: Events & Reports

Evidencie e aumente o impacto das RP com dicas, tendências e insights dos especialistas em media intelligence da CARMA.

Arabian Travel Market 2025

When the Arabian Travel Market (ATM) returned to Dubai in late April 2025, it brought together the region’s most influential players in tourism, hospitality, and ...
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FMCG in Focus: May Review

From trade turbulence to shifting food trends, May 2025 was a month of recalibration for FMCG brands. In this issue, Charlie Harrison and Ryan Boulter ...
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Reputation by CARMA: Brand Benchmarks – Finance

In today’s high-stakes, constantly evolving financial landscape, reputation is more than just brand image. It’s the key driver of trust, loyalty, and long-term performance. This ...
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The Papacy and the Power of Reputation

In a world driven by narratives, the election of Pope Leo XIV, formerly Robert Francis Prevost, the first American pontiff in history, underscores how even ...
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Media Reactions to the UAE’s US $40B AI Cluster Launch

On 16 May 2025, the UAE announced the creation of a US$40 billion, 1-GW artificial intelligence cluster in Abu Dhabi. Developed in collaboration with OpenAI, ...
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Top 10 in Beauty: Monthly Media Insights, April 2025

This month’s report offers an in-depth analysis of beauty brand performances, comparing brand rankings from April 2025 to 2024. Placing a spotlight on core categories ...
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