We are proud to announce that CARMA has won a record-breaking 21 awards at AMEC’s Global Measurement Effectiveness Awards 2024! This amazing achievement shows just how dedicated we are to bringing real value to our clients all over the world. These awards are proof of the trust our clients have in us and the impact our insights have in helping them make smart communication decisions.
For the second year in a row, CARMA has been named AMEC’s Large Communications, Research, and Measurement Organisation of the Year. This recognition is all about our team’s dedication and hard work. We’re always pushing the boundaries in media intelligence and research, and this win is a celebration of everyone—our team and our clients—who made it possible.
“Being recognised as AMEC’s Large Organisation of the Year for two years in a row is a fantastic achievement, and our team is most deserving of it,” said Mazen Nahawi, Founder & CEO of CARMA. “I am incredibly proud of the entire team who outdo themselves every year. The quality of insights they produce supports our clients in making better communications decisions, and the awards are the cherry on the cake.”
This year, CARMA took home five gold, eight silver, and eight bronze awards, breaking our previous record of 16 awards in 2023. Our award-winning projects cover a wide range of sectors, including automotive, cultural institutions, and non-profit. We were especially proud to win ten awards for ‘Most Effective Planning, Research and Evaluation‘, highlighting our work across the Asia-Pacific, Middle East North Africa, Business-to-Business, Consumer, and Non-profit sectors.
Here are some of the standout projects that earned us these awards:
- INFINITI: The measurement dream – PR’s impact on the purchase funnel
- Honda: Honda Drives Insights Success with Actionable Multi-Market Measurement
- AMANA: Measuring the effectiveness of AMANA’s Comms strategy
- Nissan Motor Corporation: The journey toward world-leading measurement
- Wellcome Trust: Leading the way with Measurement, Evaluation and Learning
- KSA Perception Study: How Vision 2030 is rebranding the nation
Khali Sakkas, CARMA’s Global Head of Insights, said, “Our results reflect our dedication to measurement and evaluation best practice, our ability to innovate, as well as the trust and partnership our clients have in us. Congratulations to our brilliant colleagues around the world for this landmark achievement.”
The AMEC Awards is a prestigious global programme that recognises communication measurement excellence, shining a light on the importance of research, insights, and analytics. At CARMA, our mission is to deliver insights that make a real difference and empower our clients to make strategic decisions that lead to measurable success.
We couldn’t be prouder of our team and the incredible support from our clients, making 2024 another milestone year for CARMA.
