On-demand webinar

Driving Change: Would You Get In? Autonomous Driving Through a Western Lens

There’s a driverless car outside your door. Would you get in? If your answer is “it depends”, you’re not alone: only 13% of US drivers would trust riding in a self-driving vehicle.

Watch CARMA’s on-demand webinar, part of the Driving Change series. It explores findings from an analysis of 30,528 editorial and social media items, with a focus on the US, UK, and Europe.

What we covered:

  • Why North America is the most contested region, with 60.9% positive and 26.4% negative coverage.
  • Why “hype versus reality” drives 37% of negative story mentions.
  • Why 68% fewer police-reportable crashes in Waymo data has not yet translated into public trust.
  • Who is held responsible when something goes wrong, and why that shifts to industry in North America and Europe.
  • Four principles for communicating about autonomous driving right now.

Hear from CARMA’s experts on how the industry has moved from promise to deployment, and why trust will decide who succeeds.

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