We’re fortunate that many of our team members at CARMA get recognized for their innovation and leadership within the media intelligence industry and beyond.
Whether they’re winning a Young Professional of the Year award from an influential trade association or being recognized for their contributions to the communications profession, these accolades demonstrate not just their accomplishments, but the overall talent of the team we have the pleasure to work with day in and day out.
Today, we’re especially pleased to share a significant recognition of our Founder and CEO, Mazen Nahawi.
The Power of Disruption
Every year, Arabian Business recognises the individuals shaping the region through its prestigious 150 Most Influential Arabs list. This ranking highlights leaders across diverse fields whose impact extends well beyond their organisations, capturing how innovation, leadership, and resilience continue to define the Arab world’s global influence. Being named to this list is not just an accolade, but a recognition of the visionaries driving transformation and growth in a rapidly evolving region.
This year, Mazen Nahawi has been ranked 24th on the 2025 list. Recognised in the “Disruptors – Breaking the Mold” category, Mazen is celebrated for over two decades of leadership that has transformed the media intelligence space. As the article highlights, “with more than 25 years of experience, Mazen’s leadership provides meaningful results in Media Monitoring, Analytics, Communications, Media Strategy, and Reputation Measurement.”
The recognition also speaks to his influence in the industry, “as a thought leader on a range of topics at the cross-section of media, technology, and communications, Mazen has been featured extensively in mainstream and trade media, including the likes of New York Times and PR Week.”
Impacting the Industry
At CARMA, this recognition is more than a milestone for our leadership. It is a reflection of the value we create every day for our clients. Mazen’s vision for disruption is rooted in delivering insights that go beyond monitoring, offering actionable intelligence that directly supports strategic decision-making. This ethos drives everything we do: transforming complex data into clarity, and clarity into meaningful outcomes for organisations navigating today’s dynamic media landscape.
Looking Ahead: The Role of Innovation in PR & Communications
Being recognised among the Disruptors reflects a key reality: innovation is no longer optional in our industry, it is imperative. As technology reshapes the way audiences engage and narratives evolve, the ability to break traditional molds will define the next era of communications. At CARMA, we see this as an invitation to keep looking over the horizon, to continue investing in tools, talent, and approaches that will help our clients thrive in the future of PR measurement and beyond.
Check the full 150 top influential Arabs across the different categories here.
