Industry Reports

What does Olympic sponsorship really deliver for technology brands? In this exclusive study, CARMA analyses how three major technology partners, Samsung, TCL Technology and Alibaba, ...

Our CEO Media Index report measures the core leadership attributes, such as credibility, vision and communication, of the top Indonesian CEOs. We studied how these ...

What does AI mean for trust, reputation and PR? In this exclusive study, CARMA combines media and audience insight to explore how AI is influencing ...

Discover the key forces shaping the UK female fragrance market in 2025 with CARMA’s comprehensive media and market landscape analysis. Drawing on coverage of 230+ ...

Uncover how fragrance brands are winning attention and advocacy on social in 2025. CARMA’s Social & Influencer Landscape explores how Instagram and TikTok play distinct but complementary ...

The UAE Reputation Report is the first edition of CARMA’s in-depth analysis of how the nation is perceived globally. Part of CARMA’s Global Reputation Series, ...