Using a combination of cutting edge technology and expert human insight, we’ve analysed the online news stories, social media and search data for a number of challenger banks. By applying human analysis we show how looking at context takes what, on the surface, would’ve been a negative story, to one of positive performance.
This report will:
- Reveal the formula for a meaningful measurement story
- Explain how to make sense of too much data
- Explore a practical example of a successful fintech brand
Join Alison Williams, CARMA’s Client Services Director and author of this report, for her webinar on Using Data to Tell a Meaningful Story, including this Challenger Bank Example.