Responsibilities
• Analyze media content to draw meaningful insights and help with furthering CARMA’s
marketing and commercial development goals.
• Suggest a research methodology that aligns with the CARMA’s marketing and
commercial development objective.
• Work with the channel leader to surface insights and tell the story behind the data.
• Issue advanced qualitative media evaluation reports that provide actionable insights.
• Support in improving insight writing and data visualization of the department’s reports.
• Support with marketing campaign reports.
• Coordinate closely with the monitoring team, thus ensuring accuracy and relevancy of search
queries, based on the department’s requirements.
• Liaise with the Coding team to plan workflows and ensure reports are delivered on time.
• Coordinate with the department, regularly, to review, understand and ensure department
requirements are met.
• Comply with CARMA policies and procedures and support CARMA mission and vision.
• Perform other job-related duties as assigned by direct manager
Qualifications
BA in Journalism, Business Analytics, Communication, Advertising, Marketing, Public Relations or
any related field.
Experience
2 years and more of experience in an analytical role (including data analysis, market research)
within marketing research, media intelligence and data technology, or consulting firm is preferred.
1 year of Market research, data analytics or exposure to traditional and social media is preferred.
Familiar with data visualization and dashboard tools, Microsoft Excel, pivot tables, etc.
Experience in both qualitative and quantitative reporting is preferred
Contact
Kindly apply through the link bellow:
https://carmaconnecthr.webhr.co/hr/careers