March Product News: AI-powered Social Media Insight, Podcast Monitoring and more

Lots of CARMA updates sprung up in March, including upgraded Social Media Analytics, AI-powered dashboards, podcast monitoring, dark mode, and lots more to equip you with the insights you need to make decisions.

Understand social media reactions in real-time with AI-powered insights

Leveraging generative AI technology, enhanced dashboards summarize your social media monitoring with key high-level insights, analysis of peaks, and recommendations for areas of focus to impact results. Learn more >

Alongside this, we’ve added and enhanced dashboard customization tools to make your daily reporting tasks a breeze. Currently available in Social Pro and soon to be rolled out to all analytics dashboards, this new functionality includes:

Personalized Social Media listening dashboards

Create tailored social analytics dashboards to keep track of mentions, benchmark competitors, understand sentiment, and add AI-powered analysis for actionable real-time insights across X, Facebook, Instagram, YouTube, Reddit and more.

Schedule Dashboard Reports

Once you’ve crafted your dashboards the way you need them, build a custom schedule to deliver the report by email the directly to you, your teammates, and stakeholders. They won’t need a even need to login as it will send a public URL (that expires in 30 days) to view the dashboard with an optional PowerPoint report attached.

Export to PowerPoint

In just a few clicks, you can now automatically export your dashboard summary and charts into an impressive PowerPoint deck that is ready to present or easy to edit.
Soon you will even be able to create PowerPoint exports with AI-generated insights for every slide.

Presentation Mode

Tailor the colours to match your brand and present your social media results straight from the dashboard. This also allows you to create a command centre to manage events, campaigns, and crises by displaying in full screen on large displays.

Podcast Monitoring

As podcasts continue growing in both numbers and influence, it’s essential to track how your brand is talked about and the impact this has on your audience.

Podcasts are now available to add to your monitoring with CARMA and fully integrated in the CARMA Insight portal for easy searching and analytics.

Dark Mode

By popular demand, dark mode is now available for your CARMA Insight portal. Give your eyes a break and switch this on in your user preferences. Learn more >

One-click PDF exports from CARMA Mobile

You can now export individual articles as a PDF with one click from the CARMA Mobile App. The App is available, on Android and Apple, to all CARMA clients with a login.

Speak with one of our experienced consultants about your media monitoring and communications evaluation today.