In our opinion, the best campaigns are those that are set up to be measured well. If your team has a campaign that deserves professional recognition, but you don’t have the data and analysis to do the story justice, then speak to the exclusive media intelligence sponsor of the PRCA, CARMA.
Exclusively available to PRCA members, CARMA offers a 10% discount for Campaign Evaluation
Speaking on the CARMA-PRCA partnership, ICCO Chief Executive and PRCA Director General Francis Ingham MPRCA commented:
“CARMA sets the gold standard in media intelligence, media monitoring, and analysis. So, this global, exclusive, long-term partnership makes perfect sense for ICCO and the PRCA. The kind of insight that CARMA provides is more critical than ever for the PR, marketing, and communications industry. Their analysis will help PR practitioners around the world take full advantage of the economic recovery as it unfolds.”