Our CEO Media Index report measures the core leadership attributes, such as credibility, vision and communication, of the top Indonesian CEOs. We studied how these attributes contribute towards shaping perceptions and building stakeholder trust.
What the media says about CEOs matters. It shapes public opinion, drives investor confidence and sets the tone for leadership in Indonesia.
We determined the CEO sample list from the Fortune Indonesia 100 which ranks firms by gross revenue based on their financial statements.
From the 20 highest-ranked companies, media mentions of their respective CEOs were quantified and the analysis focused on the ten CEOs with the greatest volume of coverage.
Time period: August to October 2025
Media Type: Online
Media List: Tier 1 Mainstream Indonesian media outlets
The media landscape favours stories of responsible business practice.
Across sectors, CEOs who placed sustainability at the centre of their corporate agenda saw a clear lift in both visibility and favourability.
CEOs who successfully linked their sustainability initiatives to Indonesia’s broader economic development generally garnered stronger media support.
CEOs from the Energy, Banking, and Telecommunications sectors led in media coverage, which underscores the significance of their industries and ongoing transformations.
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CARMA is a global PR and communications monitoring and research company.
For the past 40 years, we have been providing media intelligence and market research services to over 3500 brands worldwide.
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Our experts work with organisations, both small and large, to provide award-winning measurement and communication evaluation in every country and language.
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