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Case Study To support its objective to increase overseas tourism revenue, Tourism Ireland needed clear strategic data and actionable insights to help demonstrate value,
Case Study CARMA worked with BMW Group Asia’s communications team to elevate their measurement to speak the language of the business, establish best practice,
Resources Media Monitoring eBook The media has changed. So must your media monitoring. Get started with CARMA’s free step-by-step guide for PR pros. PR
Today the International Communications Consultancy Organisation (ICCO) releases the 2021/2022 ICCO World PR Report. Last year’s 2020/2021 ICCO World PR Report was, in places, a tough read
The International Communications Consultancy Organisation (ICCO) and the Public Relations and Communications Association (PRCA) today announced CARMA as their global and exclusive Media Monitoring
CARMA participated in a panel that focused on social commerce. The panel line-up included Andrew Nicholls, Managing Director at CARMA Asia; Marcus Yong, Vice
There are a lot of common misconceptions about media monitoring metrics, from the “more is better” thinking that surrounds volume metrics, to an over-reliance
Resources Crisis Measurement Report Understand the impact of a crisis on your reputation A crisis measurement report helps communicators move beyond monitoring, turning media
CARMA is delighted to be the Official Media Intelligence Partner of the Emirates Literature Foundation, home of the Emirates Airline Festival of Literature, one
Resources Be equipped to demonstrate your value. Stay one step ahead of the competition. At CARMA, we believe better measurement wins more new business.
2020: Year of the crisis