Prove and improve the power of PR with tips, trends and insights from media intelligence experts at CARMA.
SPH won’t be the last publisher tempted to inflate the figures, but even when acting in good faith, it is a challenge to separate real …
We began the panel thinking back to the start of our careers in PR delivering AVE and PR values – the dreaded number faced by …
CARMA won three gold, three silver, and four bronze awards amounting to ten wins at the prestigious AMEC Global Communications Effectiveness Awards 2022. The leading …
The Chartered Institute of Public Relations (CIPR) bestowed its 2022 President’s Medal on CARMA Co-Managing Partner and CEO for Europe & the Americas, Richard Bagnall …
The International Association for Measurement and Evaluation of Communication (AMEC) recently announced the finalists for the 2022 Global Communication Effectiveness Awards, with CARMA shortlisted 17 …
It was a surprisingly interesting book. I started reading it with my researcher’s hat on, believing in the powers of prescriptive and predictive analysis. Like …
