At CARMA, we empower senior communications professionals to make informed, impactful decisions. With a comprehensive approach to PR and Comms measurement—covering output, outtakes, and outcomes—we provide the insights needed to prove the value of PR and drive results.
What sets CARMA apart:
PROUD TO BE DELIVERING WHAT MATTERS TO
WHAT OUR CLIENTS SAY
This three-part series provides data-driven insights into how these brands are perceived by consumers and represented in media, unveiling a new phase in the evolving automotive industry.
This amazing achievement shows just how dedicated we are to bringing real value to our clients all over the world. These awards are proof of the trust our clients have in us and the impact our insights have in helping them make smart communication decisions.
Measuring reputation is more complex and nuanced than a simple sentiment score, or, it should be. Media coverage, content from social platforms, and survey data are rich sources of information about how an organisation’s offerings, culture, and more are perceived by the public.
This eBook is a guide to understand how to go about making sure it’s working for the organization. It covers topics like being involved in choosing a partner, monitoring and measuring globally, to rapid sentiment testing and analysis in a crisis to kick-start your measurement journey.